Brand Guidelines
Children's Specialized Hospital Foundation Brand Guidelines for media and third-party fundraisers are intended to promote brand consistency in visual representation and written communications.
LOGOS
The primary logo in full color is the preferred logo used in all print and digital media with light or white backgrounds. Either version of the white logos may be used on all print and digital media with dark backgrounds. The primary logo may also be enclosed in a white box on a dark background.
No other versions of these logos are permitted for use. The approved logos may not be altered in any way.
All usage of Children's Specialized Hospital Foundation logo must be approved by your contact at Children's Specialized Hospital Foundation before being published.
PRIMARY LOGO |
USE ON DARK BACKGROUND |
USE ON PHOTO OR BUSY BACKGROUND |
USE IN BLACK & WHITE |
PREFERRED LANGUAGE
When referring to our organization identify it as:
Children's Specialized Hospital Foundation
IMPACT COPY:
Children's Specialized Hospital Foundation is on a mission to ensure that New Jersey's kids living with chronic illnesses and complex medical conditions that affect their every day life can access the innovative and life-changing care at Children's Specialized Hospital. One-in-five children in the United States is living with a chronic illness or other medical condition that affects their ability to learn and grow. There are more than 200,000 children in New Jersey alone who need specialized care to reach their full potential. 100% of every gift to Children's Specialized Hospital Foundation funds the hospital's greatest needs to continue leading the way in specialized pediatrics. With your help, more children can access the world-class care they need to reach their full potential. Every dollar stays local, making an immediate positive impact on children and families in your community.
BOILERPLATE COPY FOR MEDIA RELEASES:
About Children's Specialized Hospital Foundation:
When you give to Children's Specialized Hospital Foundation, 100% of your donation supports the programs and services of Children's Specialized Hospital that are transforming the lives of children with unique healthcare needs. As the fundraising arm for the hospital, Children's Specialized Hospital Foundation secures philanthropic support from those who share our mission and commitment to ensuring that all children can access the life-changing care they need to reach their full potential. To help or learn more, visit www.give2csh.org.
About Children's Specialized Hospital Boilerplate:
Children's Specialized Hospital, part of the Children's Health Network at RWJBarnabas Health, is the nation's leading provider of inpatient and outpatient care for children and young adults facing unique healthcare challenges—from chronic illnesses and complex physical disabilities like brain and spinal cord injuries to a full scope of developmental, behavioral and mental health concerns. At 15 different New Jersey locations, our pediatric specialists partner with families to make our many innovative therapies and medical treatments more personalized and effective so each child can reach their full potential. For more information visit rwjbh.org/childrensspecialized.
INFOGRAPHICS, IMAGES & VIDEOS
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VIDEO LINKS
You may embed any of these videos to emphasize the mission and impact of Children's Specialized Hospital Foundation.